
Utilize Social Media
The easiest way to advertise your rental property is through the social media platforms you currently post on, as you have already established a presence on these sites. You can choose to create a listing for Facebook or Instagram depending upon your preference, though you can maximize your efforts if you create a unique listing for each. With Facebook, you can connect with renters you know and individuals within their social circles, but it may be difficult to reach a wider audience due to the constrictive nature of how sharing works for Facebook posts. When you are promoting your vacation rental on Facebook, you can create a separate page specifically for your property that functions separately from your personal page. In doing so, you are allowing yourself to target a broad audience of prospective renters while still having the ability to engage with your existing friend list. Once you have established a rental page, you can share the link for your page on your personal account and ask your friends and family to share the page as well. As this happens, more and more prospective renters see your property. Related Article: Renting out a Room in Your Home Promoting your vacation rental through Instagram can be beneficial as well. Advertising through Instagram has some advantages compared to Facebook. The hashtags you use throughout your listing can be seen by thousands of potential tenants across the country. It is important to post your property listing on a public Instagram account to maximize the amount of traffic your listing receives on any given day. Be sure to post high-quality images of your vacation rental periodically on your public Instagram account, as merely posting the listing one time fails to generate the interest you need to successfully rent your home.How to Create the Perfect Rental Listing
Whether you are posting your rental listing on Facebook or Instagram, you must ensure you are creating a listing capable of generating the highest level of interest.Recruit Assistance from a Travel Blogger
For an added boost to your promotional endeavors, you can seek the assistance of a travel blogger to help you reach a larger audience. Travel bloggers build a loyal clientele because they are honest with their customers about what they liked and what they did not like in each property. You can contact the travel blogger directly through his or her website and offer a free stay at your vacation rental in exchange for a review on his or her blog. In doing so, you are allowing yourself to gain promotion from someone who is experienced in this field of work. You may be required to pay a fee for the travel blogger to retain his or her promotional services, which you can discuss directly with the blogger prior to arranging the visit to your rental property. If the travel blogger provides you with a positive review, you can link the review in your listing on Facebook or Instagram as added proof of the quality of your rental property. Additionally, customers who read the travel blog can contact you directly if they become interested in arranging a stay at your vacation rental once you have received positive reviews from a notable blogger.Timing Your Advertisements
One of the most effective ways to reach a larger audience is to carefully time your advertisements. Try and find out when visitors most frequently travel to your town or city. If tourists typically come for a particular event, use this as a way to advertise your property. For example, you can mention how close your home is to where the event is hosted. You can also mention other attractions close to your rental, such as notable restaurants or famous landmarks. Related Article: Using Your Home as an AirbnbBy Admin –